Furthermore, the ability to creatively shift away from carbon emitting industries to renewable and green technologies requires the development of brain skills such as divergent thinking, resilience, and agility. These brain skills are additionally needed to navigate the complexity of social-ecological challenges of climate change, and they are trainable and detectable on brain scans.10 There is also emerging literature on how brain skills and brain health can boost economic productivity.11 Likewise, research on the neuroscience of wisdom is key to help the captains of industry, who seem to be hostage to revenues and taxation from carbon emitting industries, see into the long term and recognize their activities are running society into oblivion.12
In addition to traditional public neuroscience funding for clinical mental health and neurological disorders,13 we must increase funding toward neuroscience-inspired approaches to address the climate crisis. We must also broaden stakeholder rights from just shareholders to our employees, communities, and ecosystems in a way that factors in the brain health of these various constituencies. Not doing so is disingenuous and woefully inept.
Existing ESG approaches have driven positive business and societal value; however, they are incomplete. Incorporating brain health into ESG frameworks—shifting to B-ESG—would provide a more comprehensive, robust approach to create long-term positive impacts for the economy, environment, and all stakeholders. Channeling even a small percentage of the existing $40.5 trillion aligned to ESG into neuroscience innovations and solutions as part of a B-ESG approach would have an unprecedented impact.14 A B-ESG approach would also let us leverage the financial and capital markets to clean up other brain-based “pollutants” (eg, workplace stress, toxic effects of social media and toxic brain effects of nanoplastics leaching into our foodstuffs and water) exacerbating the climate crisis.15 A B-ESG approach would send a signal for more investment in venture capital-type vehicles to fund the scaling of science-backed solutions.
Without brains there is no capital, and without capital there are no brains. Come on COP-26 (Conference of the Parties), and come on France!
References
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11. Greene M. Boosting brain health is key to a thriving economy. Financial Times. August 12, 2021. Accessed October 27, 2021. https://www.ft.com/content/d202b1f3-0a69-4acd-bb1b-e2fa06b21df3
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14. Baker S. Global ESG-data driven assets hit $40.5 trillion. Pension & Investments. Luettavissa:. Luettu. July 2, 2020. Accessed October 27, 2021. https://www. pionline.com/esg/global-esg-data-driven-assets-hit-405-trillion
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